Arduino AtHeart

Learn more about the Arduino AtHeart program, designed for makers and companies wanting to make their products easily recognizable as based on the Arduino technology. Shop Arduino AtHeart product on our Store.

These are the official Arduino AtHeart products:

NEWTC Prototyping board

The Prototyping Board by NEWTC comes in two versions: the DIY version you can assemble and solder yourself and the Assembled version ready to be used. The CPU of the boards ( ATMEGA328P-PU ) is already burned with Arduino Uno bootloader. In addition to the boards, NEWTC provides the Arduino At Heart USB to Serial uploader for Arduino compatible boards.

NEWTC DIY version

NEWTC Assembled version

Piku INO

PiKu INO is a maker oriented "power quality in a pocket" device for monitoring and assessment of AC grid voltages quality. It is easily connectable by USB interface to a PC or Laptop. It allows Data logging, local computing (RMS,DFT,THD,Unbalance) and web monitoring via open-source CMS.

OpenTracker v2 Board

The OpenTracker v2 Board is 100% Arduino compatible, fully open source, GPS/GLONASS tracker board that comes with a free web interface for tracking. It features a powerful 32-bit ARM controller, GPS/GLONASS module, GSM/GPRS Modem, CAN-BUS & versatile I/O, making it ideal for many wireless Arduino applications.

Support them in the Indiegogo Campaign

Nix Color Sensor

Nix is a patent pending device that allows anyone to become a color expert. Just grab Nix from your pocket, purse, or bag. Touch it to an object and magically watch the exact color appear on your device. Once scanned, you can keep palettes of your favorite colors or even match the color to real life pigments.

Blend Micro

Blend Micro is an integrated developement board by ReadBearLab. They have "blend"ed Arduino with Bluetooth 4.0 Low Energy (aka BLE or Bluetooth Smart) into a single board. It is targeted for makers to develop low power Internet-Of-Things (IoT) projects quickly and easily.
Buy it on Arduino Store

Hummingbird Duo

Make and program robots, animatronics, and more with Hummingbird Duo. Use Duo while tethered in Scratch 2.0, Snap, and our own storyboarding interface, or unplug and use it as an Arduino. No experience with electronics or programming required, but still fun and educational for advanced makers.
Kickstarter Campaign

EZboard Home Automation

EZboard is a low power consumption board, equipped with an onboard Ethernet controller, microSD card socket, temperature sensor, and power relay. With the EZboard you can easily make connected home devices that can interact with other connected hardware around your home through Lelylan's platform.
Indiegogo Campaign

littleBits Arduino Module

The LittleBits Arduino module will allow users to easily write programs in the Arduino IDE in order to read sensors and control lights and motors within the littleBits system.


Cromatica is an hybrid digital product: desk lamp and speaker, controlled through a gestural interface and remotely through an App. Inside Cromatica there is a system that allows the mixing of light and sound effects.
Digitalhabits Detailed link

EarthMake - ArLCD

The ArLCD is a 3.5″ TouchScreen Color LCD combined with an Arduino UNO. The ArLCD is easy to program using the Arduino IDE and the Arduino ezLCD library. A multitude of fonts, images, widgets and sample macros are included to get you going quickly! Widgets include: analog meter, buttons, checkbox, dial, radio button, slider, and others!
Buy it on Arduino Store


Primo is a physical programming interface designed to teach children age 4 to 7 basic programming logic without the need for literacy. The goal of the game is to guide a smiling robot to his destination by creating instruction sequences using colourful and intuitive instruction blocks.
Kickstarter Campaign

Bare Conductive Touch Board

The Touch Board is a tool to make your projects interactive, responsive, smart or just fun. Use it to change the world around you by turning almost any material or surface into a sensor. Connect anything conductive to one of its 12 electrodes and trigger a sound via its onboard MP3 player, play a MIDI note or do anything else that you might do with an Arduino or Arduino-compatible device.

Smart Citizen Kit

An Open-Source Environmental Monitoring Platform consisting of Arduino-compatible hardware, data visualization web API, and mobile app.
Buy it on Arduino Store


The Arduino AtHeart program is designed for makers and companies wishing to make their products easily recognisable as based on the Arduino technology. The program is available for any product that includes a processor that is currently supported by the Arduino Development environment (see list below).


  • Tap into the power of the huge Arduino community.
  • Make it easy for an end-user to customize the product with just a micro-usb cable and the Arduino IDE.
  • Add the Arduino AtHeart logo on the product to clearly show that your product is based on the Arduino technology.
  • A page on the Arduino website describing the product with links to documentation, tutorials, and any other marketing material.
  • Participate in Arduino marketing activities.
  • Your product news and updates tweeted and blogged through Arduino's official accounts.
  • If desired, your product will be made available through the Arduino online store.


  • Participation in the program requires paying a small licensing fee for the Arduino AtHeart branding. If you’re a small Maker this is a flat fee, established companies pay a small royalty (max 5% of the wholesale price).
  • This program applies to finished products like alarm clocks, watches, toys, lamps, radios and similar as well as "activity boards” that further abstract the electronics and software from the Arduino base.
  • Arduino Clones are excluded from the program (i.e. boards that are a straight copies of official Arduino boards)

Supported processors

These are the currently supported microcontrollers:

  • ATMega328 clocked at 8 or 16 MHz
  • ATMega1280 clocked at 16 MHz
  • ATMega2560 clocked at 16 MHz
  • ATMega32U4 clocked at 16MHz
  • SAM3X

For more information about the Arduino AtHeart program please contact at_heart [at]